![]() ![]() Chatbots can increase your rate of response, making it easier for people to get the information they expect in real-time, on a channel they already use.Īs a bonus, Facebook Messenger has sponsored ads, which can be targeted to people who have previously been in touch with your Page. The point is that your audience is already using Facebook Messenger, and they expect to be able to interact with your brand there when visiting your Facebook page. Most people (69% in the U.S.) who message businesses say being able to do so improves their confidence in the brand.Meta reports the potential advertising audience for Facebook Messenger is 987.7 million people.People spend an average of 3 hours every month using Facebook Messenger (and 19.6 hours a month using Facebook itself).More than 100 billion messages are exchanged on Meta apps every day.Facebook Messenger has the third-most active users of any app, beat out only by Facebook and Whatsapp. ![]() More than 375,000 people from over 200 countries engage with bots on Messenger every day. ![]()
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